The Gold Standard

Our customers and partners have often referred to Ride Entertainment as being the “Gold Standard” in the amusements industry. As a team dedicated to excellence, this is not something we take lightly. It’s more than just a marketing tagline – it’s our mantra, our way of life, our guiding principle that has allowed us to become one of the most respected and reliable brands in the attractions industry for nearly three decades.

So what exactly does “The Gold Standard” mean? Well…

Sales Support

It means from the moment you contact our office, we understand that your next attraction may be one of the biggest investments you ever make in your facility so we strive to make the experience – from concept to opening day – as seamless as possible. 

(On-Going) Service Support

Whether it’s an attraction you bought directly from us or elsewhere, brand new or in need of some TLC, our Repairs, Maintenance & Installations team is here to help! We’re constantly working with you, finding ways to improve and refine your investment. And when additional, on-going maintenance is needed (preventative or otherwise), we’re always just a quick phone call away.

No matter the age or manufacturer: if it needs fixing, we’re ready to get it up and running, better than ever.


Operations Support

Providing our customers with the best also means that we’re much more than just single attraction sales and maintenance. It means having a team of dedicated attractions professionals operate and manage your attraction or facility.

This is much more than “just another job” for us, it is a passionate desire to bring positive, exciting and memorable experiences to your guests all while ensuring your facility is run in the most professional and efficient manner possible.


No matter the size of your next project, whether it be a new attraction, retrofit or maintenance upgrade, at Ride Entertainment you are more than just another customer. Most importantly, you are part of our family.

Welcome! We’re so glad to have you here.

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